NEW YORK - In addition, Sarah also claims that the new generation of tablets with 10-inch screen like the Galaxy (Samsung) and Iconia Tab (Acer) has a better chance to offset the dominance of Apple. But they were still having trouble competing in terms of sales strategy.
tablets with 10-inch screen like the Galaxy (Samsung) and Iconia Tab (Acer) has a better chance to offset the dominance of Apple
IT research firm, Forrester have any special advice for Apple's competitors in the tablet market, ie by cutting the price significantly.
This method is expected to help offset the dominance of the iPad vendors that are currently priced from USD500. Similarly, as quated by Reuters on Wednesday (08/10/2011).
Additionally, Forrester analyst Sarah Rotman Epps suggest vendors like Samsung, Toshiba, Acer to Research in Motion to target the European market, where Apple is not as big presence in the United States.
As an illustration, Apple only has 52 stores throughout Europe, very little if compared to a total of 238 stores in the U.S..
"There are still opportunities for competitors iPad. Competing with Apple requires you to use a different approach from what we've seen so far, "said by Sarah.
She added that local content and quality retail stores and lower prices will be the key to compete with Apple. "The Apple's competitors should be able to combine content, pricing and marketing strategy right. No one can offer three things, "he said.
Until now, Apple still dominates the market with a predominantly tablets after launching the iPad approximately 1.5 years ago. Currently selling Apple's iPad almost record figure of 30 million. That number is even expected to rise to 48 million units this year.
